In an effort to serve gluten-sensitive customers, Burger King has introduced gluten-free menu items with ingredients that are free of wheat, barley, oats and rye. The list includes beef patties, French fries, Tendergrill chicken fillets, egg omelets and various dips and condiments.
“We understand that our guests have individual dietary needs, and as part of our ‘Have It Your Way’ brand promise, Burger King Corp. offers menu items for individuals with gluten sensitivity,” said Cindy Syracuse, senior director of cultural marketing for Burger King Corp. “With our Gluten-Sensitive list, we’re making it easier for our guests to identify these choices.”
Read the full post by Molly Gise, published January 6th, 2010: www.nrn.com/article.aspx?menu_id=1368&id=377922.
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